Where does the content come from?

Content creators are tasked with the local creation and testing of HTML content. For content creators, Approved Email offers the power of customization and the peace-of-mind of compliance.

The content is then uploaded to PromoMats/MedComms, where it is approved by your compliance, regulatory, and legal teams before the content is synced to Vault CRM.

For more information about roles in Approved Email, see Users and Roles in Approved Email.

Your admins know how important compliance is to the success of the company's business. They work with content creators on their team to populate PromoMats/MedComms with email templates and fragments that:

  • Contain accurate information
  • Address customer needs
  • Promote the organization's brand and values

With Approved Email, your team has full control of the branding and presentation of emails. Every Approved Email your team sends is based on an approved template. The content is also subject to the approval process in PromoMats/MedComms. These powerful features result in content that is both compelling and compliant.