What types of items can I track with sampling?

Sampling isn't just about samples. Vault CRM's sampling functionality covers any of the products you might give to an HCP. Here's a quick overview of the types of items covered:

  • Sample - Pharmaceutical samples physically given to an HCP, typically during a visit to the HCP.

  • BRCs - BRCs, or Business Reply Cards, are product samples sent through the mail to an HCP’s ship-to address. BRCs are also known as sample sends or direct-to-practitioner samples. Typically, a sample fulfillment vendor handles BRC distribution via postal service or a common carrier.

  • Alternative sample - Alternative samples don't need to have a lot number associated. Co-pay cards and vouchers for products are common alternative samples.

  • Promotional item - Marketing or sales aids that you leave with HCPs during a visit. Patient brochures, dosing cards, posters, or other visual aids are common promotional items.

  • High value promotional item - A more valuable marketing or sales aid that you leave with an HCP during a visit. For example, medical books, medical models, or demonstration devices, like the diabetes medical model seen here.

  • Reprint - Reprints are copies of scientific articles from medical journals. You can use reprints to highlight relevant medical breakthroughs to HCPs, using information from an authoritative, unbiased source.