How can I track and report CLM activity?
Closed Loop Marketing (CLM) is a powerful tool for engaging with HCPs by presenting dynamic, interactive content. But how do you know if that content is effective? That’s where activity tracking and reporting come in.
When field users present CLM content, Vault CRM automatically tracks key interaction data. This includes what was shown, to whom, for how long, and what the HCP’s reaction was to yield actionable data in the form of reports.
Your Flightpath
Your Flightpath includes everything you need to get started with CLM reporting.
Why should I use CLM reports? | ~ 2 min. |
~3 min. |
|
How can I optimize content strategy? | ~3 min. |
How can I identify opportunities for training? | ~3 min. |
Are field users presenting materials through proper channels? |
~3 min. |
How can I measure KPIs for content engagement? |
~3 min. |
Flight Simulator | ~4 min. |