How can I use Product Metrics to understand what my customers want?

Product metrics are data that capture details on the ways customers interact with your product, and can show you how those interactions affect your business. In the Life Sciences industry, product metrics are used by brand managers, field sales reps, MSLs, and others to gain insights into how successful a product is (or isn’t).

You and others in your organization can use Product Metrics in Vault CRM to gather and analyze product data and then act on it. Product metrics information is displayed for each of your accounts. You choose which metrics are most important to you to better understand what’s going on with your customer.

Your Flightpath

Your Flightpath includes everything you need to understand and start using Product Metrics. Select Start Your Flight to begin!